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  • July 6th 2021

    Tribute to David Ross Brennan, 1957 - 2021

    It is with profound sadness that we make the announcement that our IMP compatriot, Ross Brennan passed away at home on Tuesday 29th June aged 64 years old. Many of you will remember his witty and thoughtful contributions to IMP conferences as well as his passion for b2b marketing more generally. We will miss him greatly.
  • June 24th 2021

    REGISTER NOW: IMP 2021

    Dear All,
    We look forward to welcoming you to our virtual conference in Cork!
    We will be sending out reviews this week as we receive them. We would encourage as many authors, co-authors, colleagues and friends to register for our conference as soon as possible to facilitate planning.
    Many thanks for your continued support,
    The IMP 2021 Team
  • May 2nd 2021

    B2B Track at ANZMAC Conference 2021

    We invite you to submit papers that re-imagine business-to-business (B2B) marketing in new ways. Here is your opportunity to explore new conceptualizations, new concepts and to step outside of the presumption that managers are simply information processors who optimize business systems.
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